TOP 7 BENEFITS OF FACEBOOK FOR YOUR BUSINESS

This article “BENEFITS OF FACEBOOK FOR YOUR BUSINESS”is brought to you by Hintsloaded for all Businessmen/Businesswomen. Man is the Architect of What He Becomes.

The followings are the Benefits Of Facebook For Your Business:

1.         CREATING A FACEBOOK PAGE

A Facebook page has many potential benefits for your business. While some of these benefits are similar to have a website, a number are unique to Facebook. Combined, the benefits listed below can lead to increased sales and profits for your business.

2.         FACEBOOK IS A LOW-COST MARKETING STRATEGY

Marketing activities that would cost thousands of dollars through other channels can be used on Facebook for a fraction of the cost. This makes it ideal for small to medium businesses with limited marketing budget. Larger business can also do trial marketing concepts and themes through Facebook before committing to bigger campaigns.

3.         SHARE BASIC INFORMATION ABOUT YOUR BUSINESS

Your Facebook page is a place where you can publicise your business name, address and contact details, and briefly describe your products and services. You can also talk about your staff, history, or any other aspect of your business that is likely to attract other Facebook users and create interest in what you do.

4.         SHARE PICTURES AND VIDEOS FROM YOUR BUSINESS

Facebook lets you upload pictures and videos from your business. This can be a powerful way to communicate with customers and potential customers, allowing them to see your products or services without having to visit your premises.

5.         TALK TO EXISTING AND POTENTIAL CUSTOMERS

You can use Facebook to ‘talk’ to existing and potential customers by posting and receiving messages. This increases your credibility and promotes your business by building long-term relationships with other users. For example, remember to always post issues that will interest your clients.

You should also listen as much as you talk. Paying attention to what the market thinks about your business, your industry, a product or a marketing campaign can provide valuable insights. 

6.         PROVIDE CUSTOMER SUPPORT

Customers can post after-sales questions on your Facebook wall, and your staff can answer them there. This is often more efficient than staff answering phone calls. This allows other customers to read common questions and answers without having to approach you individually.

7.         RAISE BRAND AWARENESS AND PROMOTE POSITIVE WORD-OF-MOUTH

You can increase your business’ profile on Facebook by encouraging existing and potential customers to click ‘LIKE’ button on your Facebook page. Once they like your page, your customers will be receiving updates on their wall, where their friends will also see them. This helps to build awareness of your business.